What have you learned from your audience feedback?

We asked 20 people within the age range of 16-19 to answer the following questions after having seen our music video, digipack and music magazine advert.

Questionnaire

Music video

1.     Name a strength and a weakness of our music video.

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2.     What music genre would you place it under?

3.     Do you think we have succeeded in appealing to both genders?

4.     Do you think that the music video appeals to the older generation?

5.     What improvements would you make?

Digipack

1.     Name a strength and a weakness of our digipack.

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2.     What music genre would you place it under?

3.     Would you purchase this album?

4.     Do you think the simplicity of the CD disk works well?

5.     Does the colour scheme work?

6.     What improvements would you make?

Music Advertisment

1.     Name a strength and a weakness of our music advert.

2.     What music genre would you place it under?

3.     Do you think the image works well with the rest of the advert?

4.     Does the colour scheme work?

5.     What draws the most attention to this advert?

6.     What improvements would you make?

And finally: Do all three products work well together?

Results...